Frosty Towel is quite an interesting product. It is used in hospitals across the US and sold even at Disneyland to help people stay cool in hot environments. It is applied to those suffering from a fever and just to have around your neck to stay cool while wandering through the sites at amusement parks.
I had the opportunity to develop an entirely new brand for the organization as well as web presence. The site has yet to launch but I was simply too excited to share the work. You can see the current site here.